EyesOn Design at Ford House

Detroit Auto Show

Lifetime Design Achievement Award

Support

Support

2025 Theme
Design Masters: Art of Design

Join Us for the 38th Annual Celebration of Vehicle Design on Father's Day

One of the world's most unique automotive events

Each Father's Day, thousands of car fans journey to the idyllic home of Edsel and Eleanor Ford for the visual feasts that is EyesOn Design. Organized around an annual design theme, vehicle owners are invited to share their rolling sculpture with the world.

Unlike concours d'elegance events, judging is predominately conducted by automotive designers using professional design criteria, not based on restoration or authenticity. The event attracts some of the world's leading designers, collectors, and fans for an unpretentious and unmatched day.

EyesOn Design has raised millions of dollars to support the Detroit Institute of Ophthalmology. The DIO, a division of the Henry Ford Health Department of Ophthalmology, supports the visually impaired and organizes groundbreaking eye research conferences.

Date

Sunday June 15, 2025

Location

Ford House

1100 Lakeshore Drive
Grosse Pointe Shores, MI 48236

Founded

1988

Online tickets sales will open soon.

2025 Events

Poster Unveiling
Wednesday, January 15
Design Studio of Camilo Pardo
Detroit, MI

Media Preview
Tuesday, June 10, 9:30–11am
Ford House, Grosse Pointe Shores, MI

Friday, June 13

EyesOn Design Driving Tour
75-mile tour of a winding southeastern Michigan route followed by lunch and auto-enthusiasts tour at a surprise destination.
8:30am–Noon
$95 per person

Vision Honored:
EyesOn Design Lifetime Design
Achievement Award
Gala dinner and presentation of award to Ian Callum

Saturday, June 14

Design Symposium:
To be announced

Sunday, June 15EyesOn Design at Ford House

Ford House, Grosse Pointe Shores, MI

Private Eyes Brunch
11am —1:30pm
Reservations required: $100/person; $40/children under 10
Includes admission to Sunday car show


Automotive Design Exhibition
10am — 4pm
$40 per person. Children under 10 free with adult. Active duty military free with ID.
Online tickets sales will open soon.

Dignitaries

Lifetime Design Achievement Award:
To be announced

Honorary Chairman:
TBD

Grand Marshal:
To be announced

Commemorative Poster Artist:
Camilo Pardo

2024 Sponsors

GM Design
Toyota Calty Design Network, Inc.
Bridgestone Americas
Honda
Adient
M1 Concourse
Stifel
Genesis Automotive Group
Lucid Motors
Roush
VIAVI Solutions
Broad Arrow Auctions, a Hagerty Company
College for Creative Studies
Washtenaw Community College

2024 In-Kind Sponsors

Aquoria
Automotive Hall of Fame
DBusiness
DW3 Photography
Ford House
Hour Detroit
Mad Power
Masterwork Automotive Services
Pasteiner's
Prefix Corporation